• Andrew McKelvey founded TMP Worldwide in 1967 while attending Westminster College in PA. Today TMP has become the largest independent firm focusing on recruitment advertising and communications.
• TMP bought Monsterboard and Online Career Center in 1995 and merged them as Monster Worldwide for an initial public offering in 1996.
• Launched Monster.com in 1999.
• TMP became the largest recruitment-advertising agency holding company in the world.
• Founded the McKelvey Foundation in 2000 supporting college students’ education.

• 64 students will compete
• Tournament Grand Prize: XBox 360

• their own entrepreneurial experiences
• their activities and classes at Penn
• their recommendations for activities for you if you are interested in developing entrepreneurial capabilities and skills while you are a Penn student

Overview: One of the basic building blocks of any public relations strategy is the positioning statement. Whether you’re making a pitch to potential investors, customers, or members of the media, you’ll need to effectively communicate the merits and uniqueness of your product or service. Through case studies, discussion and hands-on activities, this workshop will help participants identify their target audiences and develop effectives messages to engage each audience. Participants will learn how to develop a positioning statement and an "elevator pitch". They aren’t the same things. Come find out why.

Presenters: Keri Mattox, President Three Zero Communications, Jenny Brennan, Weiss Tech House

Write-On works with local 7th and 8th grade students to improve their creative writing and public speaking skills. Write-On hosted a session at the Weiss Tech House on February 23. The purpose was to utilize technology in their writing by using computers to create flyers, illustrate stories they have written, and perform internet scavenger hunts.

Click here for pictures from the event.

Dan Doorley - President & CEO, EDGE Product Development
Dan has twenty-five years of industrial design and program management experience including managing the design, development, testing and implementation of a laser-based, opthalmic surgical system for Johnson & Johnson, international product design work for N.V. Philips on professional and consumer technology products, and the ongoing development of technology products for a wide range of industrial clients. Dan is also a guest lecturer on product development at the Wharton School.

Edge Foundation, Inc., was established in 1988 as an outgrowth of a group known as The Reality Club. Its informal membership includes of some of the most interesting minds in the world.

The mandate of Edge Foundation is to promote inquiry into and discussion of intellectual, philosophical, artistic, and literary issues, as well as to work for the intellectual and social achievement of society.

The top 10 finalists in the Second Best Idea Slam will pitch their ideas to the audience. Prizes will be awarded to those competing and those in attendance.

Justin Alpert is Counsel in the firm’s Corporate Department and a member of The Tech Group. His practice focuses on advising companies and investors with regard to capital raising, restructuring of capitalization, mergers and acquisitions, licensing of technology and intellectual property, general corporate governance, and securities laws and regulations.

James Dobrow is a registered patent attorney and an associate of the firm's Patent and Tech Groups. Mr. Dobrow's practice focuses on preparing and procuring patents related to software, business method, Internet, financial, and other systems. He advises clients on the management of U.S. and International patent portfolios, including the preparation of IP audits. Mr. Dobrow's practice includes preparing opinions related to the patentability, validity and infringement of patents. He also participates in the preparation and negotiation of technology and non-disclosure agreements, as well as the performance of due diligence related to various business transactions.